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A photo of Two-Brain founder Chris Cooper and the title "Stages of Two-Brain Mentorship: From Quick Wins to $100k and Beyond."

Stages of Two-Brain Mentorship: From Quick Wins to $100k and Beyond

October 14, 2024 Podcast
Chris Cooper outlines the phases of Two-Brain mentorship and explains how they’re designed to help gym owners grow their businesses fast.
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A stressed gym owner scratches his chin as he ponders tough times in his business.

Exactly How Top Gym Owners Plan for Tough Months

October 11, 2024 News and Views
Your business will struggle at some point. Here's what the top 10 percent of fitness entrepreneurs do to prepare.
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A photo of Kenny Markwardt and the title "When the S&*$ Hits the Fan: Preparing for Downturns at Your Gym."

When the S&*$ Hits the Fan: Preparing for Downturns at Your Gym

October 10, 2024 Podcast
Could your business weather a 10, 20, 30 or 40 percent revenue drop? If you don't know, you need to get a plan in place today.
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A smiling gym client exchanges a high five with his trainer.

Rep Week: Getting More Clients Through Current Clients

October 9, 2024 Selling Gym Memberships
Waiting for referrals doesn't work. Here's how to take action and connect with the people who are closest to your best clients.
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A sweaty, muscular man in a red tank top performs dumbbell hammer curls in a gym.

Rep Week: Simple Sales Scenarios to Boost Your Close Rate

October 8, 2024 Selling Gym Memberships
“Sales is a perishable skill.” Here's how to stay fresh so you can help more people accomplish their goals at your gym.
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A photo of a gym owner and the title "Get Your Reps In: Practice Scenarios to Grow Your Gym."

Get Your Reps In: Practice Scenarios to Grow Your Gym

October 7, 2024 Podcast
The top 12 percent of gym owners do things that nobody else does: They build powerful entrepreneurial habits through practice.
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