People are coming to your gym early in 2024. Here’s a simple tactic that will help you serve them better and keep them longer.
Mike Warkentin lays out a top gym owner’s exact marketing funnel and explains what to do if you don’t have a plan to acquire clients.
More and more people are filming their workouts. Do you have a policy to regulate media production at your gym?
Mike Warkentin explains how holding onto a single client can be worth thousands of dollars to a microgym owner.
As the franchisor struggles, Two-Brain offers free resources to help gym owners ensure they can build profitable businesses.
Think you need a paid marketing campaign to drive up your gross? Top gym owners say there’s a better way to boost your bottom line.
Some sites are luring your prospective clients away with pointless articles. Here’s how to fight back using ChatGPT and AI.
If you do the right things, you can expect to see dramatic improvements in your fitness business in just 12 weeks.
Leaders meet people where they’re at. Here’s what happens when you don’t do that—and how you can improve your leadership skills.
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