Coop shares the highlights from his on-stage interview with CrossFit CEO Bruce Edwards at the 2026 Two-Brain Summit.
We’ve got incredible ROI stats on HYROX training programs in gyms. Here’s what’s possible if you’ve got a solid plan to train fitness racers.
Here are the exact scripts gym owners use to turn social media followers, commenters and alumni into gym members.
Stop posting content that gets ignored. Here’s the only social media framework your gym needs to turn followers into members.
Chris Cooper lays out the steps to acquiring new members who are almost identical to your current best members.
Bruce Edwards has been named CEO of CrossFit. Chris Cooper welcomes Bruce and shares four reasons why he’s the right person for the job.
Lauren DiSessa of Shelton Athletics opens up her playbook to show how she’s using one weekly class to generate huge HYROX revenue.
We’ve got incredible ROI stats on HYROX training programs in gyms. Here’s what’s possible if you’ve got a solid plan to train fitness racers.
Do you honestly want to help your members get fitter? Then you’re already set up to sell PT in your CrossFit gym.
