Blog

A photo of an empty commercial access-only gym full of silver fitness equipment.

“A Gym Is a Gym Is a—Why Do You Charge so Much?”

It’s up to you to make sure people know that you actually sell fitness and nutrition coaching, not cheap facility access.

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how to measure the lives youve changed

How to Measure the Lives You’ve Changed

We’re in the business of changing lives. Here’s how to measure that at your gym and ensure you’re having the effect you want on your town.

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How to Stop Making Mistakes as a Gym Owner

In today’s episode of Two-Brain Radio, Chris Cooper shares stories and advice from a handful of mentors on the Two-Brain team. He takes you through the most common mistakes that gym owners make, then he explains how to fix them and ensure they will never happen again.

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A gym owner waves his finger to indicate others should stop doing certain things in their businesses.

The Top 7 Things You Need to Stop Doing at Your Gym

Mike Warkentin leans on his experience over the last decade to give you a short list of gym-killing habits you need to break.

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Owner of Unprofitable Million-Dollar Gym Finds Success Through Mentorship

Owner of Unprofitable Million-Dollar Gym Finds Success Through Mentorship

Chris Thacker’s gym had huge revenue numbers, but he was struggling to cover expenses. Here’s how he fixed everything.

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Building the Next Level When Your Gym is Finally Successful

Building the Next Level When Your Gym is Finally Successful

“I know you’re not done yet because you are an entrepreneur now, and entrepreneurs build.” Chris Cooper tells you how to level up.

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