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A fit gym owner runs along the beach while on vacation.

Permission—and a Plan—to Take a Vacation

July 15, 2025 Personal Development
Chris Cooper lays out the exact steps a gym owner should follow to develop staff and take time away from the business.
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Gym owner and Two-Brain CEO Chris Cooper with text "How to Buy Back Your Time and Take a Vacation"

Reclaim Your Time: The Exact System to Move From Coach to Owner

July 14, 2025 Podcast
Hear how gym owners can reclaim their time, take regular vacations and build a business that runs on systems—even when they’re away from it.
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A frustrated gym client with the text "I absolutely hate deadlifts."

Your Programming Probably Sucks if You Don’t Do This

July 11, 2025 News and Views
Don't make assumptions about what your clients want to accomplish. If you do, you won't hold onto your valued clients for long.
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Gym owner Dr. Brian Strump with text: $170 to $250 monthly revenue per member. The secret? Goal Review Sessions.

Client Success and Big Revenue: Goal Reviews for the Win

July 10, 2025 Podcast
If you’re not regularly sitting down with your clients to talk about their goals, you’re leaving money on the table.
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A gym owner meets with a client to do a Goal Review Session

Goal Review Primer: Aligning Progress With Preferences

July 9, 2025 Member Retention
If you aren't doing goal reviews with gym clients, it's time to start. Chris Cooper lays out the step-by-step plan for success.
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A personal trainer coaches a woman through a front delt raise with a medicine ball.

How to Add $10,000 in Personal-Training Revenue Fast

July 8, 2025 Selling Gym Memberships
Chris Cooper has a live training session on deck to help you boost revenue with PT: Hit the Gym Owners United group July 8 at noon Eastern.
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