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Two-Brain's 2025 Annual Plan guide for gym owners next to the title "Want a Thriving Gym in 2025?"

Want a Thriving Gym in 2025? Here’s the Exact Plan to Follow

Chris Cooper breaks down the exact strategies gym owners can use to grow their gyms in 2025, from habits challenges to goal reviews.
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A photo of Ivan Racic coaching at CrossFit XV in Croatia.

Taking Home More Than His Gym Used to Gross

How Ivan Racic created a new personal-training revenue stream that changed everything at CrossFit XV in Split, Croatia.
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Gym owner Amanda Buckner next to MMA gloves and title "Kicking Ass: Gym-Owning Fighter Posts Huge Average Revenue Per Member"

Kicking Ass: Gym-Owning Fighter Posts Huge Average Revenue Per Member

Since opening her gym just a year and a half ago, Amanda Buckner has scaled her monthly revenue from $6K to $15K and become an ARM leader.
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A plate of salad and chicken, with the caption "fill half your plate with vegetables."

How Habits Coaching Helps Clients—and Your Gym

Local laws can make "nutrition coaching" complicated, but no one can stop you from helping clients build healthy habits.
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A nutrition coach films a video to help her clients make a high-protein breakfast shake.

The Gym Owner’s Guide to Adding Nutrition Coaching: From Certifications to Implementation

From certifications to implementation, learn how to add a nutrition coaching program that boosts revenue, retention and client results.
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Gym owner and nutrition expert Cynthia Fotti is pictured next to the title "January Revenue-Generation Tactic: Healthy Habits Challenge"

January Revenue-Generation Tactic: Healthy Habits Challenge

Cynthia Fotti, Two-Brain mentor and owner of CrossFit Rush, helps gym owners turn healthy habits into thousands of dollars in revenue.
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