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Maximizing Your Fitness Business in Just 6 Steps

November 20, 2023 Gym Operations
Your gym can reach its full potential if you follow Chris Cooper's plan. Hot take: Track your metrics and systematically improve them.
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The Big-Money Play for Gym Owners: Retain Clients Longer

November 17, 2023 News and Views
Mike Warkentin explains how holding onto a single client can be worth thousands of dollars to a microgym owner.
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Deep Data Dive: The Fitness Industry Under the Microscope

Deep Data Dive: The Fitness Industry Under the Microscope

November 16, 2023 Gym Operations Podcast
Chris Cooper, John Franklin and Mike Warkentin discuss Two-Brain's 2023 report of the state of the fitness industry.
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How Mentors Use Data to Guide Gym Owners

November 15, 2023 Vision
Our "State of the Industry" report is packed with stats. Here's how to use the numbers to take action and grow your gym business.
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The Microgym Microscope: Additional Revenue Streams

November 14, 2023 Gym Operations
Here's how the top gyms in the world help clients more and boost average revenue per member per month at the same time.
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State of the Industry 2023 Report: Chris Cooper’s Highlights

State of the Industry 2023 Report: Chris Cooper’s Highlights

November 13, 2023 Gym Operations Podcast
Our industry-defining guide is out. Chris Cooper analyzes some critical numbers and tells you where to get the report for free.
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