Blog

A boy riding a skateboard holding rockets - how to do it all

Eating the Elephant: How to Do It All

You’re replaceable in the delivery of your service, but nothing—not even Facebook ads—can replace you when it comes to growing your business.

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Daily Directive: Oct. 16

Get things out of your head. Every step you write down is another problem solved forever. Create one simple system today.

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A woman prepares to lift a barbell, with the words "Two-Brain Business Daily Directive" as a caption.

Daily Directive: Oct. 15

Fill out our short survey and receive Chris Cooper’s analysis and recommendations in our upcoming State of the Industry brief.

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Picture of Chris Cooper with title text.

Systems Aren’t Sexy—But You Absolutely Need Them to Succeed

Chris Cooper on the importance of having good systems for your business—and what happens when you don’t.

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On a green background, the Two-Brain logo and the words "daily brief."

Daily Directive: Oct. 14

Chris Cooper presents the 4 things that are common to all gyms with industry-leading length of engagement.

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By the numbers: LEG - man stretching before a run

By the Numbers: LEG

The key is finding 150 high-value clients and keeping them long term. Here are 4 steps to follow to improve length of engagement.

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