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Athletes in a gym doing wall balls with text "HYROX PAYDAY"

The $0 Way for Gyms to Cash In on HYROX

July 7, 2026 Selling Gym Memberships
Ready to cash in on the HYROX hype? Here's how to run a profitable HYROX-style mini simulation in your gym.
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Two-Brain CEO John Franklin with text "HYROX SIM PLAYBOOK"

How to Run Your First HYROX Competition in Your Gym

July 6, 2026 Podcast
HYROX is everywhere right now. Is your gym cashing in on the trend? Tune in to learn how to run a profitable HYROX-style competition.
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Two-Brain founder and gym owner Chris Cooper with text "Don't waste the summer"

How Smart Gym Owners Beat the Summer Slump

July 2, 2026 Podcast
Summer hits gyms hard. Chris shares five strategies gym owners can use to generate revenue during slow summer months.
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Three gym owners on a beach with text "these gym owners don't fear summer"

4 Ways to Generate Gym Revenue This Summer

July 1, 2026 Selling Gym Memberships
Coop shares four tactics smart gym owners use every summer to protect their revenue and set themselves up for a massive fall.
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Gym owner Braeden Cordts with Two-Brain CEO John Franklin and founder Chris Cooper

From Train Wreck to Millionaire Gym Owner: Braeden Cordts’ Story

June 30, 2026 Personal Development
Braeden Cordts had $300K in debt, a failing gym and everyone telling him it wouldn't work. Five years later, he's a Millionaire Gym Owner.
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Gym owner Braeden Cordts and Two-Brain CEO John Franklin with text "They told me not to buy this gym"

From $300K in Debt to Millionaire Gym Owner

June 29, 2026 Podcast
Braeden Cordts bought a struggling gym with $300,000 in debt and everyone telling him it wouldn’t work. Now he's a millionaire gym owner.
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