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Gym owner Chris Williams with text "Staffing Nightmares: What One Gym Owner Did to Fix the Chaos"

Staffing Nightmares: What One Gym Owner Did to Fix the Chaos

Staffing problems can destroy your gym’s momentum—and your sanity. But with the right systems and mindset, they’re solvable.
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A closeup of a gym owner using oil to lubricate the chain on a bike.

How I Saved My Gym: Part 2

Fixing a business once doesn’t mean it stays fixed forever. Chris Cooper reviews his second major gym repair in 2023.
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A closeup of a technician using a screwdriver to repair a treadmill.

How I Saved My Gym: Part 1

Chris Cooper lays out the 12 steps he took to save his troubled fitness business in 2008. No. 2 is a game changer you can use today.
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A gym owner poses in her facility with the caption "she doesn't buy friends with jobs."

The “Saints of Staffing” Handle HR Like This

Chris Cooper lays out seven signs of a virtuous gym owner to complement his new guide, "The 7 Deadly Sins of Staffing."
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Gym background with snake and apple graphic beside text: "The 7 Deadly Sins of Staffing That Kill Gym Growth"

The 7 Deadly Sins of Staffing That Kill Gym Growth

Staffing is the biggest investment you'll ever make in your gym. Get it right, and your business grows. Get it wrong, and everything stalls.
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A group of kids perform lunges as part of a gym's summer fitness program.

The Simple, Sure-Thing, 24-Hour Marketing Plan for Kids Programs

Two-Brain's top gym owners lay out the very best way to get 10 kids signed up for a six-week program with just a day of marketing.
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