June
19
2018

Offer a Meal, Not A Menu

by Oskar Johed Like everyone else that attended the TwoBrain Summit in Chicago a few weeks ago, my business partner Kalle’s and my mind were racing when we got home. The actionable ideas ready for implementation could definitely double any gym’s net...

June
12
2018

Why I Bought Bikes For My Gym

CrossFit is more than cycling a barbell. A LOT more.   I first heard the word “CrossFit” in the pit area of a local triathlon. I was a bike marshal (aka tire-pumper) and one of the kids asked if I’d heard of CrossFit while he w...

June
08
2018

The Four Levels of Blame

You can tell a lot about a leader by what’s on his shoulders.   Leaders in the Founder Stage have a chip on theirs. And it serves them well–for awhile. Leaders in the Farmer Stage have the weight of the world on their shoulders. They...

June
07
2018

Unpacking

270 people, all headed in one direction. That was the 2018 TwoBrain Summit for me.   For the first time, thanks to Mike and Joyce, I didn’t have to organize very much at all. Despite my frequent badgering (“A thousand bucks for PENS?...

May
31
2018

Someone Always Bids A Dollar

I didn’t watch much TV growing up. But when I stayed with my grandmother, we never missed The Price Is Right.   The game hasn’t evolved much since the 1980s: four randomly-selected contestants guess at the value of prizes displayed o...

May
26
2018

Full 2018 Summit Schedule

250 are registered for the 2018 TwoBrain Summit!   Two years ago, 50 of us gathered in Sault Ste. Marie. Last year, 150 met at Illumine. This year, over 250 have registered, with MORE signing up every day!   EVERY talk includes an action co...

May
25
2018

Good Mentors Make Things Simpler

“It should be possible to explain the laws of physics to a barmaid.” – Ernest Rutherford   This quote is often misattributed to Einstein, or misquoted as “You don’t understand physics until you can explain it to a s...