Our businesses aren’t “based on service.” They are service. The best way to service your clients is to show them the path to success and help them celebrate when they get there.
Giving gifts makes you feel great. And it can make your clients feel great, too. But giving gifts costs money, and the ROI is impossible to measure. This is how to give great gifts that get results.
You've probably been told that "getting your clients good results is the best marketing." But when you put your groceries on the line, you can't afford to wait and hope. You have to take action.
