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Chris Doster and title text.

From Drugs to Double-Unders: The Chris Doster Story

Chris Doster's journey from drug addiction to gym ownership—and where he's going next.
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A photo of gym owner Cathleen Turner smiling at the camera.

Client Spotlight: Cathleen Turner

Cathleen Turner left her job to open a gym. Now she's got a thriving fitness business that gave her time to diversify with an ice-cream shop.
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A magnifying glass on a toppled star - stop losing clients

Stop Losing Clients Before They Start

Brian Zimmerman presents two easy ways you can prevent buyer's remorse and ensure your new clients don't quit before their first sessions.
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Gym owners Janette Dominguez and Enrique Bringas pose outside on a grassy field.

Client Spotlight: Janette Dominguez and Enrique Bringas

These gym owners struggled to keep their doors open until they worked with a mentor to improve key sales and retention metrics.
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A coach leading a group exercise class - leading a larger team

Leading a Larger Team

Are you giving your staff members what they need to grow? Per Mattsson explains how he tailors his leadership to help 22 staff people thrive.
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The gift of crisis - training shoes, water bottle and mask

The Gift of Crisis

The COVID Crisis has put incredible stress on the fitness industry. But it's also allowed gym owners to make changes and improve.
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