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A closeup of a man placing a yellow earplug into his ear.

Squeaky Wheels: When Should You Ignore Clients?

December 14, 2021 Vision
Some clients offer unsolicited advice you don't need to take. Here's why—and whose advice you should act on instead.
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3 Minutes for Retention, Reacquisition and Re-Engagement

December 13, 2021 Gym Marketing Podcast
How to make more money and improve retention with 12 simple text messages.
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Squeaky Wheels: When Should You Listen to Clients?

December 13, 2021 Vision
Some members deserve your ear. Chris Cooper tells you exactly how to find out who's in this important group of clients.
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A yoga teacher assists a student perfect warrior post in her studio.

Why a Yoga Studio Owner Needs a Mentor

December 11, 2021 Vision
Mentors provide the clarity, motivation and accountability yoga studio owners need to build profitable businesses.
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A closeup of a report card with a large red "F" and the words "see me."

Government Failures and Huge Opportunities for Gym Owners

December 10, 2021 News and Views
Mike Warkentin reviews the 2021 ParticipACTION report card and points out how gym owners can capitalize on the horrid data.
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Chris Cooper

How to Buy a Gym (or Sell One)

December 9, 2021 Gym Operations Podcast
Chris Cooper on all the questions you need to ask—and the math you need to do—before you sign on the dotted line.
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