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Hard Gym Truth: If You Can’t Sell Them, You Can’t Save Them

June 28, 2023 Selling Gym Memberships
You might be the greatest coach in the history of fitness. But if people don't buy your coaching, you can't help them become healthier.
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Measuring ROI: Is Your Gym Website Working?

June 27, 2023 Gym Marketing
Your website isn't a work of art. It has one purpose: Help you acquire gym clients. Here's how to figure out if it's doing that.
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Marketing Metrics: How to Measure and Improve Them

Gym Marketing Metrics: How to Measure and Improve Them

June 26, 2023 Podcast Selling Gym Memberships
Chris Cooper serves up sales stats from real gyms and gives you tactical tips to help you improve your set show and close rates.
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A closeup image of a chalkboard showing a sales funnel with a calculation-filled notepad next to it.

Marketing Math: Our May Leaders for Set, Show and Close Rates

June 26, 2023 Selling Gym Memberships
Want to improve your lead flow? Check out these tips and stats from the microgym owners who close more sales than anyone else.
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A huge group of gym owners smile outside the hotel at the Two-Brain Summit in Chicago.

In His Own Words: Gym Owner Vel Bates on a Year of Mentorship

June 23, 2023 News and Views
What can you accomplish in 12 months with guidance from a mentor? Check out this video featuring Vel Bates of 3D Fitness.
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Making Millions From Your Gym: Coop Answers Your Questions

Making Millions From Your Gym: Coop Answers Your Questions

June 22, 2023 Personal Development Podcast
How do you become a millionaire gym owner? There are three paths. Chris Cooper lays them out and answers your questions.
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