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Simple Gym Sales Tips: Boost Your Close Rate Today!

Nate Muller earned a spot on all three of our marketing leaderboards for May 2023. And he isn't keeping his secrets to himself.
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An artist's illustration of a shopping cart with an orange life ring inside it.

Hard Gym Truth: If You Can’t Sell Them, You Can’t Save Them

You might be the greatest coach in the history of fitness. But if people don't buy your coaching, you can't help them become healthier.
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On a blue background, the words "Website ROI Breakdown."

Measuring ROI: Is Your Gym Website Working?

Your website isn't a work of art. It has one purpose: Help you acquire gym clients. Here's how to figure out if it's doing that.
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Marketing Metrics: How to Measure and Improve Them

Gym Marketing Metrics: How to Measure and Improve Them

Chris Cooper serves up sales stats from real gyms and gives you tactical tips to help you improve your set show and close rates.
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A closeup image of a chalkboard showing a sales funnel with a calculation-filled notepad next to it.

Marketing Math: Our May Leaders for Set, Show and Close Rates

Want to improve your lead flow? Check out these tips and stats from the microgym owners who close more sales than anyone else.
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A huge group of gym owners smile outside the hotel at the Two-Brain Summit in Chicago.

In His Own Words: Gym Owner Vel Bates on a Year of Mentorship

What can you accomplish in 12 months with guidance from a mentor? Check out this video featuring Vel Bates of 3D Fitness.
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