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How to Use Other People’s Fitness Events to Make Money

How to Use Other People’s Fitness Events to Make Money

June 15, 2023 Gym Marketing Podcast
If hosting competitions stresses you out, Chris Cooper has the plan you need to partner with other event organizers so everyone wins.
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A group class - Fill it or Kill it: what to do with that tiny class

How to Kill Poorly Attended Classes That Actually Cost You Money

June 14, 2023 Gym Operations
That "group class" with two clients? Get rid of it. Chris Cooper tells you exactly how to make changes to the class schedule at your gym.
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An graphic showing an arm holding a red bag of money with bills leaking out the bottom.

Are Group Classes Costing You Money? Here’s How to Find Out.

June 13, 2023 Gym Operations
Chris Cooper guides you through simple calculations that will tell you the best way to spend your precious time as a gym owner.
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Are Your Group Classes Costing You Money? Calculations and Solutions.

Are Your Group Classes Costing You Money? Calculations and Solutions.

June 12, 2023 Gym Operations Podcast
Simple math will tell you if that under-attended slot needs to die. And Chris Cooper will tell you how to kill it without angering members.
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Six gym members perform pull-ups in a group class at a functional fitness facility.

Hard Gym Data: The Ideal Size for Group Classes Is 7-12 People

June 12, 2023 Gym Operations
Want better retention and adherence rates in your gym? Chris Cooper rolls out the data entrepreneurs need to hold onto their fitness clients.
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A close-up image of a glass of whiskey and ice on top of an oak barrel.

Sipping on Systems With Jersey’s Gym-Owning Whiskey Distiller

June 9, 2023 News and Views
Tommy Alfinito only works about four hours a month at his profitable gym. Here's how he found the freedom to open a distillery on the side.
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