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The Five Pillars of Retention: Do You Make the Right People Famous?

May 16, 2023 Member Retention
Chris Cooper lays out two more key elements of retention in a gym: fame and compatibility. Focus on them to keep clients longer.
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The Five Pillars of Retention: How to Keep More Clients Longer

The Five Pillars of Retention: How to Keep More Clients Longer

May 15, 2023 Member Retention Podcast
Chris Cooper digs into the five keys to increased length of engagement and supplies a host of resources to help you improve your gym.
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A closeup of five pillars on Chicago City Hall.

The Five Pillars of Retention: Are Your Clients Getting Results?

May 15, 2023 Member Retention
Chris Cooper lays out the five keys to length of engagement in a gym and digs into the first one: Your clients must accomplish their goals.
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An artist's rendering of the interior of a luxurious, multi-level gym with many high-end machines.

The One-Question FOMO Fix for Gym Owners

May 12, 2023 News and Views
That gym in your city is putting in infrared saunas, a wine bar and a strip of turf. Here's how to rise above the temptation to follow suit.
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Revenue Boost: How to Launch a Nutrition Program in 6 Weeks

Revenue Boost: How to Launch a Nutrition Program in 6 Weeks

May 11, 2023 Podcast Selling Gym Memberships
Get your exact plan to offer a habits-based kickstart that will generate revenue and lead to ongoing nutrition coaching.
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A group of happy clients take a selfie with mentor Anastasia Bennett at the 2022 Two-Brain Summit.

Best Finds Best: Chris Cooper’s Personal Invitation to Connect

May 10, 2023 Personal Development
The energy of a huge group of top entrepreneurs who share the same goals and come together to learn is massive.
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