
How to Know if Your Marketing Is Really Working
Track your set rate, show rate and close rate or you’ll be guessing and throwing your ad dollars into the wind.

Track your set rate, show rate and close rate or you’ll be guessing and throwing your ad dollars into the wind.

Before you can coach squats, you must coach people to accept your help after providing a prescription that will get results.

Chris Cooper reveals the marketing stats from the gyms that booked the most appointments and closed the most sales in July.

Detailed stats show exactly how the best gym owners in the world are adding about one high-value client every day.

If your coaches don’t know how to advance in your business, they’re going to become stagnant–or they’ll leave.

Tired of hiring coaches only to have them leave? Joleen Bingham lays out a precise plan to keep great trainers longer.

When staff members are mentored to “grow the pie” on a strong, stable platform, the gym and its clients win, too.

As more Two-Brain clients build strong businesses, it’s clear that you can now create a career as a fitness coach.

Can you develop coaches who get better results for clients and generate more revenue so they can earn more? Yes!