Digital-marketing expert Mateo Lopez explains how to adapt your marketing strategies for the current situation.
The daily update. Today’s Tactic: Rewrite your standard waiver or membership agreement to include online coaching.
The daily update. Today’s Tactic: Set up an online kids class to keep children moving. Offer it to parents in your city.
The daily update. Today’s Tactic: To prevent issues with payment processors, carefully document your switch to online services due to the coronavirus crisis.
The daily update. Today’s Tactic: Help your clients get on a daily schedule. Give them a sample template. This will help them make time to exercise, meditate, prepare food and sleep better.
Your clients aren’t counting on you to have extra dumbbells. They’re not counting on you for their daily dose of burpees. They’re not even counting on you to keep the gym open through the coronavirus crisis. They’re counting on you to lead them.
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Haters gonna hate; trolls gonna troll.
