Chris Cooper talks about the time he was strip searched—and how great storytelling will make your business stronger.
Today’s directive: Follow Chris Cooper’s step-by-step plan to tell your story. Get people off social media and onto your website.
The story of how a prison strip search taught Chris Cooper a valuable lesson about marketing a gym business.
Chris Cooper has been telling people to publish their own media since 2012. Few actually do. But telling good stories improves every aspect of business.
Your business deserves to be successful, but you can’t change minds without winning hearts. And you can learn to tell better, true stories—the kind that change how people feel, and, in turn, what they do.
Two-Brain personal-training specialist Rob Connors shares how he converted his physical gym to a 100 percent digital personal-training program.
“What should I say on Facebook and Instagram?” Eight social media tips for business owners who are living in trying times.
Gym owner Rob Connors shares how targeting a niche audience strengthened his business.
Think narrower and go deeper instead of trying to appeal to everyone—Chris Cooper identifies niches and explains how creative entrepreneurs can dominate them.
