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A smiling gym client exchanges a high five with his trainer.

Rep Week: Getting More Clients Through Current Clients

October 9, 2024 Selling Gym Memberships
Waiting for referrals doesn't work. Here's how to take action and connect with the people who are closest to your best clients.
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A sweaty, muscular man in a red tank top performs dumbbell hammer curls in a gym.

Rep Week: Simple Sales Scenarios to Boost Your Close Rate

October 8, 2024 Selling Gym Memberships
“Sales is a perishable skill.” Here's how to stay fresh so you can help more people accomplish their goals at your gym.
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A photo of a gym owner and the title "Get Your Reps In: Practice Scenarios to Grow Your Gym."

Get Your Reps In: Practice Scenarios to Grow Your Gym

October 7, 2024 Podcast
The top 12 percent of gym owners do things that nobody else does: They build powerful entrepreneurial habits through practice.
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A fit woman in workout wear smiles as she signs up to join a gym.

“My Staff Member Made All the Sales”

October 4, 2024 News and Views
Top gym owners share a common trait: They don't do it all themselves. Instead, they hire, train and reclaim their precious time.
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A photo of gym owner Brian Foley and the title "Closing King Shares Secrets of Airtight Gym Sales Funnel."

Closing King Shares Secrets of Airtight Gym Sales Funnel

October 3, 2024 Gym Marketing
Brian Foley explains exactly how his gym in Ireland, Activate, managed to land 22 new clients in July with a leak-proof sales funnel.
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A displeased woman holds a phone and a credit card with the caption "not impressed by your ads."

5 Reasons Your Facebook Ads Aren’t Working (and How to Fix Them)

October 2, 2024 Gym Marketing
If you’re doing something wrong, don’t take it personally. Every novice marketer has made these expensive mistakes.
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