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A headshot of Joleen Bingham and the title "Hire, Develop, Retain: A Stellar Staffing Plan for Gym Owners."

Hire, Develop, Retain: A Stellar Staffing Plan for Gym Owners

Tired of hiring coaches only to have them leave? Joleen Bingham lays out a precise plan to keep great trainers longer.
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A persona trainer and a client exchange a high-five in a gym.

Intrapreneurialism: Success Stories From Real Gyms

When staff members are mentored to “grow the pie” on a strong, stable platform, the gym and its clients win, too.
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A smiling personal trainer holds a clipboard in a gym.

When Fitness Coaching Is “a Real Job”

As more Two-Brain clients build strong businesses, it’s clear that you can now create a career as a fitness coach.
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A picture of gym owner Karl Solberg and the title "Coach Ascension: How Top Gym Owners Create Careers for Staff."

Coach Ascension: How Top Gym Owners Create Careers for Staff

Can you develop coaches who get better results for clients and generate more revenue so they can earn more? Yes!
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A fitness coach directs another coach to the next hold on a climbing wall at a gym.

A Coach Ascension Plan: The Key to Careers at Your Gym

Karl Solberg reveals his detailed system for ensuring his coaches are continually improving their ability to serve high-value clients.
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A client waves on his way out of the gym, with a caption that reads "why is he quitting your gym?"

When You Don’t Know Why Your Clients Are Leaving

You can't fix length-of-engagement problems if you don't dig into your numbers. Here's how you keep clients longer.
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