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A nutrition coach films a video to help her clients make a high-protein breakfast shake.

The Gym Owner’s Guide to Adding Nutrition Coaching: From Certifications to Implementation

December 3, 2024 Gym Operations
From certifications to implementation, learn how to add a nutrition coaching program that boosts revenue, retention and client results.
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Gym owner and nutrition expert Cynthia Fotti is pictured next to the title "January Revenue-Generation Tactic: Healthy Habits Challenge"

January Revenue-Generation Tactic: Healthy Habits Challenge

December 2, 2024 Podcast
Cynthia Fotti, Two-Brain mentor and owner of CrossFit Rush, helps gym owners turn healthy habits into thousands of dollars in revenue.
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A closeup image of a black bumper plate leaning against an orange pumpkin.

Gym Owners Are Thankful for This

November 29, 2024 News and Views
Two-Brain clients explain how mentorship helped them do the small things that produce great results for entrepreneurs.
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Gym owner Mike Monaco next to the title "0 to 60% of Fitness Revenue: How a CrossFit Gym Added PT"

0 to 60 Percent of Fitness Revenue: How a CrossFit Gym Added PT

November 27, 2024 Podcast
Mike Monaco took his gym from parking lot workouts to a thriving 5,000-square-foot facility that generates over $420 per member per month.
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A fitness model performs a deadlift with very poor form.

Model Mistake: “We Don’t Sell Personal Training”

November 27, 2024 Gym Operations
No one is saying group classes are bad. But I am saying that some fitness clients prefer other options—premium options.
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Seven gym clients perform a box jump as part of a group fitness class.

Why Group Coaching Is Your Discount Option

November 26, 2024 Gym Operations
You don't need to ditch group coaching—but you should offer premium options for high-value clients who really want them.
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