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A clipboard with the Two-Brain Business logo and the words "daily directive."

Daily Directive: July 2

Today's directive: Review our list of writing prompts, then answer two questions members of your audience are asking.
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Picture of Chris Cooper with title text reading" Creating Sticky Stories That Sell Gym Memberships: Chris Cooper."

Creating Sticky Stories That Sell Gym Memberships: Chris Cooper

Chris Cooper talks about the time he was strip searched—and how great storytelling will make your business stronger.
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On a green background, the Two-Brain logo and the words "daily brief."

Daily Directive: July 1

Today's directive: Follow Chris Cooper's step-by-step plan to tell your story. Get people off social media and onto your website.
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Picture of Jason Carroll.

Jason Carroll: “The Big Version of Tom Hanks”?

Games athlete and Tom Hanks lookalike on pursuing elite fitness, dealing with setbacks and finding balance.
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a man telling a woman a story after a workout - how to tell better stories

How to Tell Better Stories

The story of how a prison strip search taught Chris Cooper a valuable lesson about marketing a gym business.
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A woman prepares to lift a barbell, with the words "Two-Brain Business Daily Directive" as a caption.

Daily Directive: June 30

Today's directive: Forced online again? Download our resources and contact your best clients to find out how to serve them best.
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