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The Fitness Business Spectrum

Chris Cooper helps you find your sweet spot on the fitness spectrum that runs from facility access to one-on-one coaching.
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From Macros to Habits: Evolving Nutrition Coaching

How switching to habits-based nutrition coaching can get clients better results while generating more revenue and increasing length of engagement.
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Scoreboard on a football field - how successful are you as a gym owner

How Successful Are You as a Gym Owner?

Chris Cooper shares the best practices of the Two-Brain gym owners with the highest Effective Hourly Rates in October.
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A dumbbell on a stack of cash - what does your gym pay you?

What Does Your Gym Pay You?

Chris Cooper reviews the keys to success from the fitness entrepreneurs with the top Net Owner Benefit in October 2020.
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An N95 mask hangs on a squat rack in a gym during the COVID-19 pandemic.

COVID and CO2 Monitors

Mike Lee summarizes the real research on COVID transmission and provides risk-mitigation strategies for gym owners.
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Ashley Haun and title text.

Eco-Challenge Fiji: Leadership Lessons From the “World’s Toughest Race”

What one business owner learned about leadership on a grueling expedition race.
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