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A fitness coach in a purple top uses a mobile phone to sell by chat.

Sell by Chat for Gyms: Does It Work?

July 21, 2021 Gym Marketing
We only recommend sell by chat for gyms in certain cases. Check out our research to see if this marketing tactic will work for you.
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A mug of coffee next to a computer - the indirect ask

The Indirect Ask: A Zero-Cost, Guilt-Free Way to Get More Business

July 20, 2021 Gym Marketing
How a simple, two-sentence message can help you get new members without spending anything but a little time.
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Raw and Real: Gym Owner’s Greatest Fears Revealed to Peers—and Staff!

July 19, 2021 Personal Development Podcast
Justin Keane embraced openness and vulnerability with his team — and his business is better for it.
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A fitness coach shows a prospective client a sales presentation on a tablet in an office.

Next-Level Sales: I Love the iPad

July 19, 2021 Gym Marketing
Upgrade your next free consultation with an iPad sales presentation that highlights member success and delivers clear options.
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A man in workout gear awkwardly hammers rods in the ground with a sledgehammer.

A Short History of Weird at the CrossFit Games

July 16, 2021 News and Views
“When will we start doing CrossFit?” I won’t name the athlete who said that at the CrossFit Games, but the comment is somewhat legendary.
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Mike Collette

Why “Do as I Do” Doesn’t Work (How to Actually Mentor Staff)

July 15, 2021 Personal Development
How to improve your leadership skills—and make leaders of your staff, too.
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