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Bigger Isn't Better - illuminated small door next to large darkened door

Bigger Isn’t Better (and It Might Be Way Worse)

The gigantic facility full of turf and gleaming equipment? It's probably far less profitable than a small gym that maximizes its space.
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Chris Cooper

Why You Aren’t Getting Paid What You’re Worth (and How to Fix It)

Five ways to increase the value of your service — and charge more for it.
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The Worst Phrase in Entrepreneurship: “It’s Just Business”

Business is not just business. It’s people and their families, your staff, your customers and your reputation.
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A frayed rope held together by a single strand in front of a gray background.

“Discount or Else”: Dealing With Public Pressure to Reduce Rates

Is profit a bad thing or are those who criticize gym membership rates out of touch with the realities of entrepreneurship?
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Shawn McQueen

A+ Coaching: Class Prep, Confidence and Client Connection

How to level up your coaching and make deeper connections with clients.
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The Tinker Toolkit: Everything You Need to Succeed

Chris Cooper unveils a collection of resources designed to help upper-level entrepreneurs grow exponentially.
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