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Mike Warkentin August 27, 2020 Podcast Vision

"Profit First" and "Fix This Next" author Mike Michalowicz on what small businesses need to do to survive and thrive in a new era.

Chris Cooper August 26, 2020 Gym Marketing

Free trials haven't been effective for years. Post-COVID, they might work for some—but only if you use the Prescriptive Model.

Chris Cooper August 26, 2020 Selling Gym Memberships

Here's how to trigger a Surge of new clients in your gym and ride the wave to long-term success and profitability.

Chris Cooper August 25, 2020 Gym Operations

Chris Cooper details the five reasons some gyms aren’t seeing the post-COVID Surge effect while others are thriving.

Chris Cooper August 25, 2020 Gym Operations

Some gyms are seeing a post-COVID "surge" of new, high-value clients. Others aren't. Here's what stops the Surge Effect.

Chris Cooper August 24, 2020 Member Retention

This is the time to lay a new foundation for your coaching business. Book Goal Review Sessions with all your clients before Sept. 15.