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My second business - a hand putting together a Two-Brain Business puzzle

Your Second Business: “What Else Do My Clients Need?”

Resist the call of novelty and reduce the risk of failure by offering more to people who already know, like and trust you.
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Growing Your Gym in War Time and in Peace Time

Growing Your Gym in War Time and in Peace Time

Chris Cooper takes you through "wartime auditing" and "peacetime sprinting" to help you move your gym forward in bad times and good.
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A red pin stands at the head of a group of white pins to illustrate leadership.

By the Numbers: The November 2022 Revenue Leaders

Chris Cooper reveals the top Two-Brain gyms by revenue for November 2022 and shares the secrets from the owners.
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A young man skips his workout and instead sits on the couch with his feet up.

The Four Days Your Clients Skip Training—and What to Do About It

Mike Warkentin reveals new data that shows gym owners where to focus if they want to improve attendance and client retention.
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$100 ARM Increase: How Trista Eason Did It

$100 ARM Increase: How Trista Eason Did It

What would happen if you added three figures to your average revenue per member? Listen to our tips and drive your number up!
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A graphic showing the average gym owner's monthly wage vs. a Two-Brain client's wage: $3,787 to $4,854.

State of the Industry 2022: Owners

Chris Cooper presents key stats on how much gym owners make each month, how much time they spend doing it, and how they spend money.
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