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The First 90 Days: You Sell Solutions, Not Workouts

April 18, 2023 Selling Gym Memberships
Clients don't come to you to squat and sweat. They come to you because you can help them accomplish their goals.
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Red-Alert Retention: The A+ Plan for a Client’s First 90 Days

Red-Alert Retention: The A+ Plan for a Client’s First 90 Days

April 17, 2023 Member Retention Podcast
If you want to dramatically improve your gym business quickly, create a client journey and make the first 3 months absolutely perfect.
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The First 90 Days: What if You Knew Every Client’s Why?

April 17, 2023 Member Retention
Chris Cooper explains how motivational interviewing can help you connect with people and build relationships that last for years.
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Retention Secrets From the World’s Best Gym Owners

April 14, 2023 News and Views
We polled top fitness entrepreneurs to find out what they pay client success managers and what duties they assign to them.
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Unlikable Gym Owners: Don’t Do This Stuff!

Unlikable Gym Owners: Don’t Do This Stuff!

April 13, 2023 Personal Development Podcast
Get this: Clients won't stay if they don't like you—even if you're a great coach. Chris Cooper and Mike Warkentin discuss.
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Connections: Grow Your Network at the Two-Brain Summit

April 12, 2023 Personal Development
If you want to befriend or partner with driven, positive people, you need to go where they are. So join top gym owners in Chicago this June.
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