
Starving Coaches With 10 Credentials (I Was One)
A B+ coach will starve in a D+ business. That’s why I focus on business and leave coach training to others.

A B+ coach will starve in a D+ business. That’s why I focus on business and leave coach training to others.

You might be an expert in your fitness method of choice, but that doesn’t guarantee your gym business will be successful.

The complete details on two less-common, high-value services that can help you serve clients and generate revenue.

You don’t have to focus on PT, but not offering 1:1 training might drive high-value clients and prospective clients away.

Chris Cooper analyzes the common characteristics of the best fitness entrepreneurs so you can take action and join their ranks.

Your small business is a high-risk investment—but you can run a great gym and balance the risk with conservative investments.

Why did I write this book? Because I want to show you a path that never existed before for fitness entrepreneurs.

How do you bring new people into your fitness business? If you aren’t using an on-ramp, here’s why you need to create one today.

Chris Cooper provides real transaction data from gyms and gives you three options to ensure fees don’t eat into profit margin.