
Knowing Your Clients' "Why"
By Ken Andrukow, TwoBrain Mentor We all love seeing a new face walk into our business. We’ll find the first opportunity to go over and
By Ken Andrukow, TwoBrain Mentor We all love seeing a new face walk into our business. We’ll find the first opportunity to go over and
If you want something done, give it to a busy person. We all dream of a blank slate; an unscheduled day; a weekend with nothing
How to set your rates—and what NOT to d
If your primary goal is “make money”, you look for ways to sell more stuff. You productize your service: instead of coaching people, you sell
When I opened my CrossFit gym, I built it around what I liked. I chose bars that were great for powerlifting. I put in two
Two months ago, I was sitting in CrossFit Bolton with two primo gym owners and three HQ staff. While the cameras were off, my friend
You are not selling a product. You’re selling a service. Your goal is not simply to sell more because your most valuable resource (time) is