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Gym owner Darren Thornton and Two-Brain CEO John Franklin with text "FROM $108K TO $1 MILLION"

This Gym Owner Does $1M a Year With 7 Full-Time Staff

September 7, 2026 Podcast
Two-Brain alum Darren Thornton built a CrossFit gym doing over a million dollars a year in revenue with seven full-time coaches on salary.
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Two-Brain founder Chris Cooper and CEO John Franklin with text "I WOULD CHANGE EVERYTHING"

What I Would Do If I Was Launching a Gym From Scratch in 2026

September 3, 2026 Podcast
If Chris Cooper started a new gym tomorrow, what would he do? Tune in to hear what's he's learned from 30 years in the industry.
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gym background with athlete doing a pull-up and text "HOW TO START A PROFITABLE GYM"

Building a Gym From Scratch: What I’d Do Differently

September 2, 2026 Gym Operations
After owning a gym for over 20 years, Chris shares exactly what he'd do differently if he were starting over with a new gym today.
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Gym background with text "WHY YOUR GYM IS STUCK"

The 6 Reasons Your Gym Is Stuck

September 1, 2026 Gym Operations
Chris Cooper lays out the six most common reasons gyms plateau—and how to break through what's holding your gym back.
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Two-Brain founder Chris Cooper and text "You're So Close to Breakthrough"

Why Most Gym Owners Never Reach $100K

August 31, 2026 Podcast
Chris Cooper breaks down the six problems that show up again and again in struggling gym and how to know which one is holding you back.
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Two-Brain founder Chris Cooper and CEO John Franklin with text "Turn Maybe Into Yes"

How to Land a Gym Client in 15 Minutes

August 27, 2026 Podcast
Chris Cooper closes a gym sale in less than 15 minutes with a deliberately difficult prospect. Tune in to hear the live sales role-play.
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