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A huge crowd cheers at the Two-Brain Summit.

The Best of the 2025 Summit!

June 20, 2025 News and Views
Mike Warkentin rolls out the best pics and success stories from the 2025 Two-Brain Summit, held June 7-8 in Chicago, Illinois.
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Marketing expert John Franklin with text "6 Simple Ways to Book and Sell More"

How to Book More Intros and Sell More Without Buying More Ads

June 19, 2025 Podcast
Does your gym really need more leads, or are you wasting the leads you already have? Here's how to book more intros and close more sales.
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A gym owner picks up the phone to call a new lead.

6 Simple Lead-Nurture Strategies to Grow Your Gym

June 18, 2025 Selling Gym Memberships
Just one extra sale per month could generate $16,500 in revenue. Use these tips and the cash is yours with no ad spend at all.
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A photo showing people icons entering a sales funnel that produces dollar signs.

Filling the Gap Between “Lead” and “Member”

June 17, 2025 Selling Gym Memberships
Chris Cooper offers a live training session on June 17 at noon Eastern to help you learn to nurture your leads and acquire more clients.
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Cover of lead nurture checklist guide next to text: "Preview: Free Lead Nurture Webinar June 17th @ Noon EDT"

10 Lead Nurture Strategies to Unlock Hidden Profit

June 16, 2025 Podcast
Chasing leads but not seeing results? Join Coop for a free lead nurture training session on June 17th at noon Eastern in Gym Owners United.
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A woman holds up a small purple dumbbell and an orange card that reads "sale."

When “Experts” Tell You to Offer Discounts

June 13, 2025 Selling Gym Memberships
Business guru telling you to offer 40 percent off? Here's a list of problems you'll cause if your follow that untested, reckless plan.
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