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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: April 20

The daily update. Today’s Tactic: Tell your team and your clients your plan to reopen your gym.
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Coronavirus Response: April 17

The daily update. Today’s Tactic: Update your client success manager role to include more touch points for online clients.
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Coronavirus Response: April 16

The daily update. Today’s Tactic: Give everyone a clear vision of the future. Reassure them and model the behaviors you want from them.
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Chris Cooper: How to Lead in a Crisis

Chris Cooper explains the CALM model of leadership.
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Reasons to Be Optimistic

The coronavirus crisis is a real threat to the fitness industry. We'd be crazy to say, "Don't worry. It's all going to work out." But there are reasons to be optimistic. Here are six.
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A black and red graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: April 15

The daily update. Today’s Tactic: Identify what you’ll need to reopen when you are allowed to do so, then start building your “new business.”
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