Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

two young superheroes - the stories you need to tell

The Stories You Need To Tell

Chris Cooper has been telling people to publish their own media since 2012. Few actually do. But telling good stories improves every aspect of business.
Read More →
A clipboard with the Two-Brain Business logo and the words "daily directive."

Daily Directive: June 29

Today's directive: Here are the exact steps you need to take to deliver nutrition coaching in your gym.
Read More →
Picture of Jen Broxterman and podcast title.

Jen Broxterman: How to Train Nutrition Coaches for Your Gym

R.D. Jen Broxterman unpacks the new Two-Brain Coaching Nutrition Course and how it can help gym owners build a new six-figure revenue stream.
Read More →
A mother telling her son a bedtime story using a shadow puppet dinosaur - The Art of Storytelling

The Art of Storytelling

Your business deserves to be successful, but you can't change minds without winning hearts. And you can learn to tell better, true stories—the kind that change how people feel, and, in turn, what they do.
Read More →
How to reopen a gym: A set of yellow lockers with one door open to reveal the Two-Brain logo.

How to Reopen Your Gym: A Step-by-Step Guide

The Covid Crisis continues. Here's exactly how to retain your clients and reopen your gym when you're allowed to do so.
Read More →
On a green background, the Two-Brain logo and the words "daily brief."

Daily Directive: June 26

Today's directive: Find a way to take a break and recharge. Chris Cooper tells you how to do it.
Read More →