Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

A woman prepares to lift a barbell, with the words "Two-Brain Business Daily Directive" as a caption.

Daily Directive: July 15

You should know what your gym is worth whether you plan to sell it or hold it forever. Here's how to calculate the value.
Read More →

Coaching Without a Gym: Working From Another Gym

You don't have to own a gym to coach, and you just might be able to make a better living with less stress in someone else's gym.
Read More →
On a green background, the Two-Brain logo and the words "daily brief."

Daily Directive: July 14

Today's directive: Record your client’s journey from intake process through cancellation. Then improve it to increase length of engagement.
Read More →
A coach timing a client doing pushups - going offsite

Coaching Without a Gym: Going Offsite

How to coach off site in three key places: in your clients' homes, at their workplaces or on their sports fields.
Read More →
A clipboard with the Two-Brain Business logo and the words "daily directive."

Daily Directive: July 13

Today's directive: Calculate how many clients you would need to earn your target income without the expenses tied to a bricks-and-mortar location.
Read More →
Picture of Brian Strump with title text "Keeping Clients for 10 Years—All the Secrets"

Keeping Clients for 10 Years—All the Secrets

Gym owner and Two-Brain mentor Brian Strump shares how to get clients to stay for a decade or longer.
Read More →