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Facebook Ads and the COVID Crisis: Early Advice and Observations

Digital-marketing expert Mateo Lopez explains how to adapt your marketing strategies for the current situation.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: March 29

The daily update. Today’s Tactic: Rewrite your standard waiver or membership agreement to include online coaching.
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Woman standing in empty gym with hands on hips

How COVID Is Making You a Better Gym Owner

Whether you're struggling right now or you're eager for the challenge, the COVID crisis has already made you a better gym owner. Here's how.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: March 28

The daily update. Today’s Tactic: Use three to four hours this weekend to apply for an SBA loan (U.S.) or other cash-flow funding.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: March 27

The daily update. Today’s Tactic: Set up an online kids class to keep children moving. Offer it to parents in your city.
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A woman poised at starting line with 'We're All Back in Founder Phase' in text

We're all Back in Founder Phase

You have a whole new business now. Here's how to get through the first phase, get ahead of things and actually come out better when the coronavirus crisis ends.
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