Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

A closeup image of a stopwatch sitting on top of U.S. currency.

How to Get Cash Fast (Without Destroying Your Gym Business)

A partner might seem like a great source of capital—but if you run the numbers, you'll see a host of pitfalls on that path.
Read More →
A graphic in which a man draws a red shortcut through a white maze.

The $20-a-Week Gym Retention Hack That Will Change Your Business

This $80 a month position can produce incredible results. And when it does, you can double down to grow your fitness business faster.
Read More →
Ask a Lawyer: Managing the Real Risks of Virtual Training

Ask a Lawyer: Managing the Real Risks of Virtual Training

Gym-owning lawyer Matthew Becker of Gymlawyers.com covers insurance, waivers and membership contracts for online coaching.
Read More →
A black pawn surrounded by increasingly larger rings of red, yellow and green pawns.

The 5 Levels of Influence—and How to Rise to the Top

Influence is the ultimate business model. And it all starts with being likable as a person, as a boss and as a business owner.
Read More →
A smiling fitness trainer coaches a man through a barbell shoulder press.

How to Be Likable (and Make More Money and Win at Life)

Chris Cooper explains how gym owners can improve their businesses with six lessons from the book "How to Win Friends and Influence People."
Read More →
How to be more likeable

Don’t Be a Jerk of a Gym Owner! (How to Be More Likable)

Chris Cooper serves up 10 tips to help you become more likable. Remember: Clients won't stay if they can't stand you!
Read More →