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The 5 Levels of Influence—and How to Rise to the Top

March 8, 2023 Personal Development
Influence is the ultimate business model. And it all starts with being likable as a person, as a boss and as a business owner.
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A smiling fitness trainer coaches a man through a barbell shoulder press.

How to Be Likable (and Make More Money and Win at Life)

March 7, 2023 Personal Development
Chris Cooper explains how gym owners can improve their businesses with six lessons from the book "How to Win Friends and Influence People."
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How to be more likeable

Don’t Be a Jerk of a Gym Owner! (How to Be More Likable)

March 6, 2023 Personal Development Podcast
Chris Cooper serves up 10 tips to help you become more likable. Remember: Clients won't stay if they can't stand you!
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A composite photo of a man's face—one side is happy and the other is angry.

Retention Fundamentals: Likable Gym Owners Keep More Clients

March 6, 2023 Personal Development
Everyone forgets this fact: Gym clients won't stay if they don't like you. Chris Cooper has 10 ways to improve your likability.
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A social media influencer films a workout video in a gym.

TikTok and Gym Owners: A High-Speed Entry-Level Guide

March 3, 2023 News and Views
How should a gym owner use the fastest-growing social media platform in the world? Check out these tips and content ideas.
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Behind the Curtain: Biz Secrets of High-Earning Gym Owner

Behind the Curtain: Biz Secrets of High-Earning Gym Owner

March 2, 2023 Gym Operations Podcast
Jodi Butler of Pittsburgh FIT made Two-Brain's leaderboard for net owner benefit in January. Here's how she did it.
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