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When Your Social Posts Generate 100 Likes and No New Clients

September 22, 2023 News and Views
Mike Warkentin lists the things your social-media posts should do if you're trying to use content to get new members for your gym.
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AI Content Creation: What Gym Owners Need to Know

AI Content Creation: What Gym Owners Need to Know

September 21, 2023 Gym Marketing Podcast
Chris Cooper offers tips for AI mastery, explains how you can misuse ChatGPT, and tells you how AI can be part of your marketing funnel.
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Why Your AI Funnel Is Worthless Without a Skilled Human

September 20, 2023 Selling Gym Memberships
You can generate all the AI content you want. You're still going to have to learn how to solve problems for clients and close sales.
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Close-up photo showing a touchscreen monitor: A woman’s hand is typing questions and an AI chatbot is answering.

AI: Let the Robots Write the Gym Blogs? Yes, But…

September 19, 2023 Selling Gym Memberships
The best AI-produced content is useless if you don't commit to publishing regularly on all your platforms.
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Email Isn't Dead: Starting Conversations That Lead to Sales at Your Gym

Email Isn’t Dead: Starting Conversations That Lead to Sales at Your Gym

September 18, 2023 Gym Marketing Podcast
Chris Cooper explains how he used daily email conversations to build his businesses. You can use the same plan to grow your gym.
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A 3D rendering of an AI robot visualizing a web of big data connections.

AI: Don’t Produce 1 Million Blogs No One Will Read

September 18, 2023 Selling Gym Memberships
Even if ChatGPT creates the content, you, the gym owner, must make sure prospective clients consume it and engage with it.
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