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A photo of a sinking paper ship made out of a U.S. $100 bill.

Coaching Credentials Didn’t Save My Gym Business

December 15, 2023 News and Views
Mike Warkentin tells his story and offers a data-driven diagnostic tool to help you figure out how to improve your fitness business fast.
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A picture of a broke gym owner pulling a pocket inside out to show a lack of money.

Broke Gym Owners: Breaking the Cycle and Building Wealth

December 14, 2023 Podcast Vision
Should gym owners care about becoming millionaires? Even struggling gym owners? Chris Cooper says the answer is "yes!"
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The cover of Chris Cooper's book "Millionaire Gym Owner" with the words "yes, it's possible."

Why Boring Investments Are Often Best for Gym Owners

December 13, 2023 Vision
Yes, it's tempting to open more businesses and pursue exciting passion projects. But why split your attention and limit gym growth?
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The cover of Chris Cooper's book "Millionaire Gym Owner" with a gold star that says "coming in 2024."

The Barbell Investment Strategy (Perfect for Gym Owners)

December 12, 2023 Vision
Your investment portfolio should look like a barbell: lots of conservative investments, a few high-risk plays, and nothing in between.
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The cover of Chris Cooper's book "Millionaire Gym Owner."

Top Secrets of Millionaire Gym Owners

December 11, 2023 Podcast Vision
Two-Brain has helped 43 gym owners reach millionaire status—12 of them share their stories in Chris Cooper's soon-to-be-released book.
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The cover of Chris Cooper's book "Millionaire Gym Owner."

Millionaire Gym Owner: From Income to Investments

December 11, 2023 Vision
Chris Cooper offers a sneak peak inside his upcoming book and offers tips for investing once your gym pays you a solid wage.
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