Two-Brain Business logo
Book a call

Blog

Transform your gym
in 5 minutes a day.

Get the no-BS morning newsletter read by 30,000 gym owners.

Two-Brain founder and gym owner Chris Cooper with text "We hired too soon"

How to Find a World-Class General Manager for Your Gym

October 15, 2026 Podcast
Most gym general manager hires fall apart in the first year. Learn how to hire a GM who buys back your time instead of creating more work.
Read More →
Man in gym with text "hiring a general manager"

How to Hire, Pay and Train a General Manager for Your Gym

October 14, 2026 Hiring Staff
Chris explains how to know when you’re ready to hire a GM, plus how to pay them without guessing and train them to run your gym.
Read More →
Gym owner and Two-Brain mentor Brian Bott with text "HIRING THE RIGHT COACHES"

How This Gym Owner Hires Coaches Who Stay for a Decade

October 13, 2026 Hiring Staff
Brian Bott owns three gyms and has fired just two people in 11 years. Learn how he hires coaches who stay for a decade.
Read More →
Two-Brain CEO John Franklin with gym owner Brian Bott and text "HIRE RIGHT THE FIRST TIME"

How to Hire the Right Coaches From the Beginning

October 12, 2026 Podcast
Brian Bott's three gyms bring in over $1.5 million a year in revenue, with coaches who have stayed for a decade or more.
Read More →
Gym owner and mentor Tres Kennedy with Two-Brain CEO John Franklin and text "'My clients can't afford this'"

How This Gym Owner Sells $300 Memberships in Rural Alabama

October 8, 2026 Podcast
Tres Kennedy raised rates in his small-town Alabama gym, and staff pay and client retention went up too. Hear his full story.
Read More →
Gym owner Tres Kennedy with text "2X RATES WITHOUT LOSING SALES"

How a Small-Town Gym Nearly Doubled Its Price Without Losing Sales

October 7, 2026 Selling Gym Memberships
Rural Alabama gym owner Tres Kennedy raised his price from $150 to $285 a month without losing sales. Here's how he did it.
Read More →

Categories

Main Menu