October
21
2018

How To Pay Your Staff

Go ahead, give them a salary.   Then type up the contract on your Electrolux typewriter, send them a turkey at Christmas, and flip your calendar ahead to 1983.   35 years from now, you’ll ask your staff what they like; find their stre...

October
20
2018

Should You Post Your Prices on Your Website?

One of the most common questions asked by CrossFit gym owners is one of the most difficult to solve.   Like so many things in fitness, the correct answer is “It depends.”   But I’ve never been satisfied on that answer, and...

October
17
2018

The Camera’s Always On

When you open a business, you take the stage.   Most of your best customers will come from personal meetings. And most of those meetings will happen when you’re not prepared: in the coffee shop, in local groups, or at your kid’s socc...

October
13
2018

2000 Free Calls: What I’ve Learned

Since 2012, I’ve been doing a free call with any gym owner or entrepreneur who needs one. I just passed the 2000th last week.   (If you haven’t booked a free call with me yet, go ahead and click here.)   This is part of my missi...

October
06
2018

Why TwoBrain Works Everywhere

The TwoBrain Road Show is coming to Europe in November! Want to attend? Get tickets to our UK seminar here. November 3 in London! Germany: email marcus.mcclain@crossfit.com November 3 in Frankfurt! France: email daniel.chaffey@crossfit.com November 5...

October
03
2018

The Infidel’s Tactic To Fixing Your Gym

by Craig Hysell of FlowState and Conviction Training   What if you had to do something different in the gym to make it better for your clients? Would you do it?   You certainly would.   What if that meant you had to be at the gym less?...