October
19
2017

How We Teach Facebook Marketing

If you’re a frequent reader of this blog, or you receive my love letters, you might think we don’t teach social media marketing at all. That’s understandable.   We have a HUGE Facebook Marketing course in the Growth Stage of ou...

October
18
2017

Should You Buy An Email List?

When you’re in the “funnel mindset”, you count leads instead of people.   A funnel mindset means blasting your message to everyone you can–even if they didn’t ask to hear it–and then filtering, filtering, filt...

September
28
2017

How Many “Likes” Do You Need?

How many “friends” do you need to make a living?   What’s your profit margin on “views”?   Facebook is a fun toy that really does have practical business applications. For generating interest and communicating...

September
13
2017

Why You’ll Never Need 300 Members

  A few months ago, I was speaking in Montreal, Quebec. It was a split seminar: other speakers took Saturday’s presentation, and I followed on Sunday.   We have very different ideas on business, so I was glad to go second.   Duri...

September
01
2017

How Many People Should Be On Your List?

The business community is OBSESSED with lead generation and lead capture. Here’s why you shouldn’t be. If you’re a CrossFit gym, I’m sure you’ve seen the ads on Facebook: “Endless funnels! Download our free guide....