Category: Gym Operations

A tight roll of money is held by a bow with a red and white label that says "for you."

Sharing the Wealth

Building a platform of wealth doesn’t make you a bad person. Being a bad person makes you a bad person. Becoming a wealthy good person makes you able to help more people more. Do that.

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Two gray dragons fly overtop of a castle on a hill and breathe orange flames down on it.

The Failure Fantasy

“What if it all just went away … and it wasn’t my fault?” Many entrepreneurs secretly harbor a “failure fantasy.” After making the leap from

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The black and gold Two-Brain Radio podcast logo.

Two-Brain Radio: Jeff Burlingame

Mateo: 00:01 – Hey, it’s Mateo of Two-Brain Marketing. On this edition of the Two-Brain Marketing podcast, I’m talking with senior Two-Brain mentor Jeff Burlingame,

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A series of increasingly complete lightbulbs drawn on a chalkboard to illustrate optimization.

Optimize for THIS

Your business is set up to achieve—something. What is it? You spend all of your time and energy working toward that goal. All of your

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