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Post Less, Grow More: The 3-Post Formula for Gym Owners

June 9, 2026 Gym Marketing
Posting every day isn't the answer. Learn the three content types top gym owners use to build a consistent social media funnel.
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Two-Brain CEO John Franklin with text "you're making it too complicated" and photo of phone with Instagram

The Only 3 Types of Social Media Content Gym Owners Need

June 8, 2026 Podcast
If you’re a gym owner who wants to post more content but doesn’t know where to start, this episode is for you.
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Two-Brain CEO John Franklin and HYROX Americas Head of Affiliates Eric O'Neil with text "Is HYROX Worth It?"

Is HYROX Here to Stay? What Gym Owners Need to Know

June 4, 2026 Podcast
John sits down with HYROX's Head of Affiliates (Americas) to find out what's next for the brand and how affiliates can maximize their ROI.
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Athletes compete at HYROX race in Miami Beach

How Gym Owners Can Maximize ROI From HYROX Affiliation

June 3, 2026 Selling Gym Memberships
We've got incredible ROI stats on HYROX training programs in gyms. Here's what's possible if you've got a solid plan to train fitness racers.
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Gym owner on phone fixing his Instagram with an AI-powered gym Instagram audit

5 Instagram Mistakes That Are Costing Your Gym Members

June 2, 2026 Gym Marketing
Most gym owners make at least one of these mistakes on Instagram. Fix just one, and watch your lead flow improve.
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Two-Brain CEO John Franklin with text "You're secretly losing leads!"

This Gym Instagram Mistake Is Costing You Leads (& How To Fix It)

June 1, 2026 Podcast
Two-Brain CEO John Franklin reveals the five Instagram mistakes gym owners make that silently kill their lead flow and how to fix them.
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