Sean Woodland speaks with former CrossFit Seminar Staff member Dave Lipson about Thundrbro, a program that merges bodybuilding and functional-fitness principles.
The next time you're in a staff meeting, look at the faces around you and ask, "Who is in charge of sales?" If you can't name the person responsible for selling, bad news: It's you. But it doesn't have to be.
You can’t be a successful business owner without selling your service. That made me uncomfortable—until I realized that "sales" doesn't mean "trickery." It really just means "helping people." Here's how to do it.
We have not survived millions of years of evolution to sit on the couch and watch Oprah. Read on to find out how fitness professionals are best positioned to lead our species forward and help people find true happiness through health.