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How to Reopen Your Gym

Chris Cooper offers a clear, step-by-step plan to reopen your gym business—whether you're able to do that in a week or six months.
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Coronavirus Response: April 14

The daily update. Today’s Tactic: Build partnerships with other experts to help your clients right now.
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Why We Hire Outside Help

The fitness world is changing—but the expertise we need right now doesn't exist in our industry. So Two-Brain is filling the gaps with outside experts who can help the fitness industry survive and thrive.
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Coronavirus Response: April 13

The daily update. Today’s Tactic: Create your strategy for next next 90 days. You must focus on retaining revenue, recovering revenue, growing revenue and growing your business.
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Never Panic: Sales and Marketing Math in the COVID Crisis

What should you be selling right now, and how should you advertise it? Mateo Lopez shares the latest insights.
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A purple and pink graphic image of the coronavirus with the words "daily brief."

Coronavirus Response: April 10

The daily update. Today’s Tactic: Measure attendance in your online classes. Is it higher or lower than it is in your regular in-person classes? Who’s missing? Call them and then change your delivery to help them.
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