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Never Have Competition Again

Here's how to use your genuine, authentic story to create a brand no other business can compete with. Follow these steps to surge ahead of the pack.
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We All Can Win

Gym ownership is not a zero-sum game. To get a new client, I don't have to take one of yours. In fact, it's a positive-sum game. As more gyms open, things get better for everyone. Here's why.
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Two-Brain Radio: Staying on Top of Your Game With Kevin Wood

Kevin Wood opened one of the first CrossFit gyms in Canada. Here's how he adapted over the past 11 years to stay successful in an evolving market.
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Playing the Infinite Game

Are you playing "the infinite game" and trying to build a business that lasts 40 years, provides great careers for coaches and makes them wealthy? If not, here's exactly how to start thinking long term.
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On a blackboard, a large yellow arrow labeled "mentor" is followed closely by a large group of smaller white arrows.

Mentors: Teachers, Guides and Therapists

The journey from start-up to legacy passes through four phases: Founder Phase, Farmer Phase, Tinker Phase and Thief Phase. Here's how a mentor helps you along the path.
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The Two-Brain Wealth Map

It's taken Two-Brain Business years and tens of thousands of one-on-one phone calls with entrepreneurs to map the path to wealth—real wealth. You haven't heard about this map before because it didn't exist. Now it does.
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