If you're looking at a cash-flow crisis, you can ask for rent abatement from your landlord. Two-Brain gyms have around a 30 percent success rate in this negotiation. Here's how to do it.
If you can survive through April and May, you're probably going to come out of this crisis OK—and some gyms will actually come out ahead. Here's your plan to manage your cash flow in the short term.
The daily update. Today’s Tactic: Contact every member who’s cancelled in the last year. Your goal isn’t to sell anything, just to listen and be a leader.
"Customization" means taking something general and altering it slightly for a specific case. You don't have to create a separate workout for each member; you just have to show each client the same workout through a different lens.