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A trainer mapping out goals with a client - by the numbers - high-value clients to highly paid owners

By the Numbers: High-Value Clients to Highly Paid Owners

April 28, 2021 Vision
You deserve to make a good living by delivering amazing service. If you're struggling to do so, Chris Cooper has the solution.
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A gym owner doing his finances - by the numbers - net owner benefit

By the Numbers: Net Owner Benefit

April 27, 2021 Gym Operations
Chris Cooper explains "net owner benefit" and reveals the impressive numbers of the top 10 gyms in the world.
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Ashley Coffey and title text.

Pandemic Tempting You to Cut Owner Pay? Listen to This First!

April 26, 2021 Gym Operations Podcast
How the Profit First helped Ashley Coffey grow her business and make it profitable.
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A client opening her gym bag - by the numbers: LTV

By the Numbers: Lifetime Value

April 26, 2021 Member Retention
Chris Cooper shares nine secrets from Two-Brain gyms with client lifetime value ranging from $8,000 to more than $11,000.
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Two red boxing gloves come together and cause an explosion.

Why Mat Fraser Vs. Dave Castro Doesn’t Matter

April 23, 2021 Uncategorized
Mat Fraser aired a grievance on The Joe Rogan Experience podcast—but why was he so irritated that Dave Castro said he was "slipping"?
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John Briggs and title text

Why Your Gym Must Pay You First (and How to Make It Happen)

April 22, 2021 Gym Operations Podcast
How to use the Profit First technique to pay yourself more and make your gym profitable.
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