The daily update. Today’s Tactic: Contact every member who’s cancelled in the last year. Your goal isn’t to sell anything, just to listen and be a leader.
"Customization" means taking something general and altering it slightly for a specific case. You don't have to create a separate workout for each member; you just have to show each client the same workout through a different lens.
The daily update. Today’s Tactic: Plan to deliver workout customization to each client each day. Budget six minutes per client for the first week and three minutes per client in following weeks.
You can do a lot of things to get through the COVID-19 crisis. We're tracking what gyms are doing around the world and reporting to you what works. Here's how to plan for 15, 60 and 90 days.